Saskatoon-based farm equipment manufacturer Morris Industries is under new ownership.

The new majority ownership group is led by Ben Voss, who is backed by private investors including Avrio Capital and Lamont Brown Group.

“I am truly honoured and excited today to be part of the next chapter of what is a historic and iconic company,” says incoming President and CEO, Voss. “The company’s founder, Mr. George Morris had a vision to help farmers be more productive and he applied a great deal of innovation and ingenuity to his products and the way he manufactured them. I want to continue that tradition and build on that great legacy with even more innovation and success.”

Former CEO and majority shareholder Casey Davis, will remain a minority shareholder of the company and will also remain on the board of directors.

The new ownership group says the company remains committed to farm machinery innovation.

“Our plan ensures Morris remains a Western-Canadian owned and managed company that continues to innovate and serve the needs of farmers and our global partners, positioning ourselves as market leader and a key part of the future of farming around the world,” says Voss.

Morris Industries has a manufacturing plant in Minnedosa, Manitoba.